Building Brand Loyalty


DanielJ

GT Owner
Dec 21, 2010
298
Washington State
Yesterday, took 4 of our cars to the local Cars & Coffee gathering, but this location was at Port Angeles, WA for the annual Labor Day Celebration.

Two good friends along with their significant others, were assigned cars to drive once they arrived at our home. One fellow is a neighbor and keeps an eye on our property while we are gone and is an avid "car guy" but does not have a collector car. To him, we assigned the FGT for the day. To top off his drive was to give his wife a ride to the show and driving the car home with his elderly father as copilot. Talk about ear to ear smiles!

The other driver is an absolute car nut and loves the 356 Cab and the '63 Corvette Coupe. He drove both and was thrilled as was his wife.

More important were some of the kids at the show. All of you that have taken your FGT to any show know the comments from the people looking at the car. Many of the kids were simply shocked to see the car as they had only seen it on TV and in video games. Time to get them in the driver seat, let them take a ton of pictures, and remind them that staying in school along with getting good grades is the way to ownership. Hope these suggestions work for them. We try to have the kids sit in the GT every time we show the car.

The last picture is my wife (straw hat) and a friend (wife of the GT driver) ready for the drive home in the '63 Cab.

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Fun day and enjoy seeing the cars on the road.

DJ
 

DakotaGT

GT Owner
Mark II Lifetime
Dec 9, 2012
1,697
Sioux Falls, South Dakota
How fun! Nice cars. I, too, really enjoy trying to stoke up interest in the kids at these events. Somebody on the forum here mentioned that they give away toys/models of their car, which I thought was a great idea, and that is always fun to do at shows. Kayvan, maybe? Anyway, I thought that was a great idea, and I started doing it too. It is always a hit!
 

DanielJ

GT Owner
Dec 21, 2010
298
Washington State
Think there have been many that give the models away at shows. Believe "Kingman" gave away lots of them. Have a few spares on my shelf, but not sure if they are easy to obtain these days.
 

DakotaGT

GT Owner
Mark II Lifetime
Dec 9, 2012
1,697
Sioux Falls, South Dakota
Think there have been many that give the models away at shows. Believe "Kingman" gave away lots of them. Have a few spares on my shelf, but not sure if they are easy to obtain these days.

Yes, I suppose so. But, plenty of cheap options still for the giveaway toys. They aren't picky, lol.



http://www.ebay.com/itm/Road-Signat...t-Car-Model-/252055437815?hash=item3aafacc1f7

http://www.ebay.com/itm/Kinsmart-20...New-Red-K45-/252034781727?hash=item3aae71921f

http://www.ebay.com/itm/Ford-GT-Die...ly-Motormax-/161675302934?hash=item25a4995816
 

Ed Sims

GT Owner
Mark IV Lifetime
Apr 7, 2006
7,853
NorCal
That was a cool day DanielJ. It made a lot of people happy :)

Ed
 

FENZO

GT Owner
Mark II Lifetime
Jul 7, 2008
1,518
Lafayette, CO
Very cool! :thumbsup

I let a young guy from work that I'd known for a year before he knew I had a GT drive my car down by the base of the mountains the other day. He was extremely appreciative (brought me a bottle of good booze the next day), never stopped grinning. Maybe sometimes I take for granted how special others see the car too.

I am one of the many who passes out toys to interested youngsters. This was back in 2011 when you could buy them by the box. Looks like a rally. :wink

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Kayvan

GT Owner
Jul 13, 2006
4,782
Yep...Yat Ming Co. makes the 1/72 scale which are about $5-10 on ebay

6 would fit in charger pouch I kept behind passenger seat.

I would usually hand to parent with kid there and say "Do all your homework,and you will have one too"

Amazing what impact has...neighbor kid who got one on my Mom's block keeps asking when GT is coming back...9yrs later

http://www.ebay.com/itm/Yat-Ming-Di...ite-Stripes-/252061918989?hash=item3ab00fa70d


http://www.ebay.com/itm/Road-Signat...t-Car-Model-/262003017373?hash=item3d0098c69d

http://www.ebay.com/itm/Brand-New-Y...ee-Shipping-/251967884418?hash=item3aaa74cc82
 
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