Honda pulls out of F1, cites economic crisis


dbk

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Jul 30, 2005
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TOKYO -- The global economic slowdown has taken an early toll on Formula One, with Honda quitting the high-cost sport to focus more on making and selling cars at the expense of racing them.

Honda CEO Takeo Fukui told a packed news conference Friday that the Japanese automaker was unable to continue backing a team in the high-cost F1 competition and wanted to put it up for sale. "The automobile industry is experiencing very difficult times," Fukui said. "Demand started to dry up in November and we can't see the light at the end of the tunnel."
The withdrawal of one of the world's biggest car manufacturers will send shock waves through F1, which is already under mounting pressure to put the brakes on spiraling costs and could start the season with only 18 cars on the grid. "This is a wake-up call," F1 boss Bernie Ecclestone told Sky News television. "If you and I wanted to run a Formula One team, we wouldn't need to have to spend what they are spending at the moment -- probably [$2.94 million] a year to do it. "The trouble is the teams are basically run by technicians who should probably be at home playing with their PlayStations rather than spending fortunes to win races."

Japanese team Super Aguri, which was backed by Honda, pulled out of F1 earlier in the 2008 season. The 2009 season opens March 29 at the Australian Grand Prix. The latest move reflects the huge difficulties faced by auto makers around the world, including the Big Three -- General Motors, Ford and Chrysler -- in the United States, where desperate automakers are seeking a $34 billion bailout to stay afloat.

On Thursday, Honda Motor Co. announced it is cutting jobs in Britain and Japan because of plunging vehicle demand. It has already reduced its annual production of consumer cars by more than 140,000 worldwide. Honda is also cutting 760 temporary workers at four plants, including one motorcycle plant, or nearly 18 percent of its Japan temporary work force of 4,300 this month and next month in response to nose-diving demand in the U.S. and other key markets, company spokesman Hideto Maehara said.

"It's understandable if you look at the current situation around the auto industry," said auto analyst Koji Endo at Credit Suisse. "Ford, GM, and Chrysler are all facing extremely tough times. I would not be surprised if Japanese auto manufacturers start losing money in 2009, which would be the first time since World War II. Given this situation, it may be a good idea for them to pull out of auto racing."

Speculation of the announcement started late Thursday in England, where the F1 team is based. On Friday, Japanese politicians expressed regret over the decision. "It really shows that the auto industry, which has been leading the Japanese economy, is facing severe economic conditions," added Economy, Trade and Industry Minster Toshihiro Nikai. The Honda team, with an operational budget of around $294 million, finished next-to-last in ninth place in the F1 constructors' standings last season. Honda, which originally entered F1 as a constructor for a stint in the 1960s before returning as an engine supplier in the 1980s, bought out BAR Racing in 2005. Its move Friday underscored deeper problems in the popular but expensive sport.

FIA president Max Mosley had already described F1's combined $1.6 billion spending in 2008 as "unsustainable," saying the teams were relying too heavily on the goodwill of rich individuals and corporate sponsors. Mosley has vowed to push through cost-cutting measures by 2010 to make the sport more affordable for teams, highlighting Honda's announcement as extra motivation for change.

"The announcement of Honda's intended withdrawal from Formula One has confirmed the FIA's long-standing concern that the cost of competing in the World Championship is unsustainable," the FIA said in statement Friday. "In the FIA's view, the global economic downturn has only exacerbated an already critical situation. "As the guardians of the sport, the FIA is committed to working with the commercial rights holder and the remaining members of FOTA [the Formula One Teams' Association] to ensure that Formula One becomes financially sustainable."

The auto racing world governing body has already reached a deal with F1 to cap the cost of engines supplied to smaller teams. Over recent months, the 10 teams had met regularly with Ecclestone to discuss reducing costs, including streamlining production costs for race engines. Honda's announcement also prompted fears other major manufacturers could follow suit.

Toyota Motor Corp., Honda's main rival in Japan, has also announced staff cutbacks, but has denied rumors it might quit F1. The Toyota F1 team finished 5th in the season standings.

Copyright 2008 by The Associated Press
 
Correct, Honda (and Toyota) is not immune. Leveraging the VERY high cost of F1 on falling production volume/profit is not a sustainable plan. The quote I saw from Honda went along the lines of 'redeploy investment and focus on core business'. Next gen F1 is slated to be a very expensive proposition with regenerative braking et,al. In that regard, I like the Le Mans format and forumulas better.
 
"This is a wake-up call," F1 boss Bernie Ecclestone told Sky News television. "If you and I wanted to run a Formula One team, we wouldn't need to have to spend what they are spending at the moment -- probably [$2.94 million] a year to do it. "The trouble is the teams are basically run by technicians who should probably be at home playing with their PlayStations rather than spending fortunes to win races."

I know Ecclestone is a dufus, but I can't believe he actually said this.
 
Audi out of ALMS too
 
Audi out of ALMS too

Yep, I spoke too soon.
 
Porsche out of LMP2 / ALMS
 
 
Uh Oh

Gentlemen,

The phrase that stands out to me in that news conference was, "We can't see the light at the end of the tunnel." Honda's global reach and business competence has them financially rock solid. Their management has a history of both optimism and of making very few mistakes. If that bunch doesn't see a light at the end of the tunnel, God help us.

Chip
 
Audi out of ALMS too

Porsche out of LMP2 / ALMS


Jesus! This is like the apocalypse for racing. If Audi and Porsche aren't racing in ALMS, that's a huge blow to the series, and one it probably can't afford.

You have to wonder with big factory teams saying "Peace out" how many privateer efforts are going to get crushed under the weight as well. Many dominoes yet to fall...
 
Jesus! This is like the apocalypse for racing. If Audi and Porsche aren't racing in ALMS, that's a huge blow to the series, and one it probably can't afford.

You have to wonder with big factory teams saying "Peace out" how many privateer efforts are going to get crushed under the weight as well. Many dominoes yet to fall...

I am not so sure, yes... some privateers are fully out for the year, and foreseeable future; however, like in times past... this will give the best chance for teams, and cars who have been overshaddowed by the deep pockets of the manufacturers for building a car that is that much faster than the Lola's and etc. Porsche RK Spiders are likely to continue to fight with the Acura in LMP2... The Porsche will be private... rather than factory.

Remember the winner of the 1984 Le Mans? Privateers... Porsche had threatened leaving the WSC altogether due to the promoted changes to the 4mpg fuel requirement that was developed specifically for Group C in 1981 and early 1982.

Times are different, but the results will carry. Not everybody is broke.

I'm sure Honda will still sell support for the Honda bikes people choose to ride... just not running their own team.
 
Honda just could not get it together in F1, and that has more to do with pulling. It was getting embarrasing and possibly hurting their corporate image, just the opposite of what a racing team should be doing for the comapny's bottom line. If they were winning, they would not pull out.
 
Peugeot is still in, and nearly beat Audi this year
 
Suzuki just pulled out of the WRC.

$$$$ troubles everywhere in the car biz.
 
Honda just could not get it together in F1, and that has more to do with pulling. It was getting embarrasing and possibly hurting their corporate image, just the opposite of what a racing team should be doing for the comapny's bottom line. If they were winning, they would not pull out.

Saving face is very important.
 
I am not so sure, yes... some privateers are fully out for the year, and foreseeable future; however, like in times past... this will give the best chance for teams, and cars who have been overshaddowed by the deep pockets of the manufacturers for building a car that is that much faster than the Lola's and etc. Porsche RK Spiders are likely to continue to fight with the Acura in LMP2... The Porsche will be private... rather than factory.

Remember the winner of the 1984 Le Mans? Privateers... Porsche had threatened leaving the WSC altogether due to the promoted changes to the 4mpg fuel requirement that was developed specifically for Group C in 1981 and early 1982.

Times are different, but the results will carry. Not everybody is broke.

I'm sure Honda will still sell support for the Honda bikes people choose to ride... just not running their own team.

Privateers have been quite successful in the past - one should remember Ecurie Ecosse winning the '56 & '57 Le Mans in their beautiful D-type Jaguars -

"Ecurie Ecosse was a motor racing team from Scotland. Founded in 1952 by Edinburgh businessman and racing driver David Murray and mechanic Wilkie Wilkinson, its most notable achievement was winning the 1956 24 Hours of Le Mans and 1957 24 Hours of Le Mans. Ecurie Ecosse were based at Merchiston Mews in Edinburgh; their cars were always distinctive in their Flag Blue Metallic paint." - http://en.wikipedia.org/wiki/Ecurie_Ecosse

And also Rob Walker's successful teams, especially with Sir Stirling Moss(http://en.wikipedia.org/wiki/Rob_Walker). The list of successful privateer teams is endless....
 
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I was just at Honda Perpormance Development,Inc. Engine building and devopment facility in Valencia 2 weeks ago. The Indy racing series engines were still in full swing but the ALMS Acuras were slated to cut from 3 to 2 cars and move up to LMP1 from LMP2. :confused They said that they were trying to develope new grass roots racing suply lines for privateteers. I was shown a project car they were working on it was honda s2000 with a Indy racing V8 in it. it reminded me of of some of the early cobras or tigers. 800 plus hp normally asperated in a small roadster. :banana
 
 
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Privateers have been quite successful in the past - one should remember Ecurie Ecosse winning the '56 & '57 Le Mans in their beautiful D-type Jaguars -

"Ecurie Ecosse was a motor racing team from Scotland. Founded in 1952 by Edinburgh businessman and racing driver David Murray and mechanic Wilkie Wilkinson, its most notable achievement was winning the 1956 24 Hours of Le Mans and 1957 24 Hours of Le Mans. Ecurie Ecosse were based at Merchiston Mews in Edinburgh; their cars were always distinctive in their Flag Blue Metallic paint." - http://en.wikipedia.org/wiki/Ecurie_Ecosse

And also Rob Walker's successful teams, especially with Sir Stirling Moss(http://en.wikipedia.org/wiki/Rob_Walker). The list of successful privateer teams is endless....

Unfortunately privateer teams in F1 will not be compettitive anymore. It's too expensive. Things have changed.
 
Unfortunately privateer teams in F1 will not be compettitive anymore. It's too expensive. Things have changed.

Williams were still faster than Toyota for a fair part of the year... and faster than Honda. Torro Rosso were plenty quick this year... top tier competitive? No... but given the merits of our times, I can see a lot happening in the next year or two. I don't see racing going by the wayside; just direct manufacturer support, and development being reduced.